Tallahassee is a city that has plenty of competition no matter what business you are in, and if you want to get ahead, that means looking at your options and understanding what can work for you and what types of marketing or advertising you should ignore. Take a look at the following article, and it will set you on the right track!
Local Search Engine Optimization (SEO)
Having a strong online presence is crucial, and local optimization is far different than writing a general topic blog to be seen nationally or internationally. A truly good website that is promoted properly with SEO for Tallahassee will be able to get a business into those all important top 3 Google map spots when someone searches for your brand or service. Everyone looks online so don’t overlook the power of local online marketing in Tallahassee.
Local Online Advertising
SEO is the long-term game but sometimes you need to drum up new clients right now, and local advertising can do that. Specially focused Facebook ads, other social media advertising, and Google AdWords are just some of the online advertising options that can get clients now and that work to get attention and brand your business.
Where’s the one place you’re not staring at a smartphone? Advertising at eye level above the urinals in popular bars, restaurants, and other public bathroom locations is a prominent and often inexpensive way to get attention from individuals looking for something (anything) to focus on.
Local Radio Isn’t Bad
While ignoring phone books and newspaper advertising is relevant as times have changed, local radio stations can still be instrumental. Don’t be afraid to negotiate for the best possible rates and spend a little bit to get professionals to put together a professional commercial. You’ll be amazed at the results.